Ministry of Labour and Thawani Sign Cooperation Agreement to Study Mechanisms for Activating Additional Incentives for Civil Service Employees under the “Ejada” System

News Ministry of Labour and Thawani Sign Cooperation Agreement to Study Mechanisms for Activating Additional Incentives for Civil Service Employees under the “Ejada” System Muscat: The Ministry of Labour has signed a cooperation agreement with Thawani, a leading provider of innovative digital solutions, to study mechanisms for implementing exclusive non-monetary incentives for members of the “Ejada” performance management system. The agreement was signed during the Global COMEX Technology Exhibition 2025. This collaboration aligns with the national direction toward adopting advanced digital solutions that support Oman’s economy, enhance employee quality of life, and strengthen institutional work environments—ultimately boosting the Sultanate’s competitiveness in its pursuit of a digital economy. The agreement was signed on behalf of the Ministry of Labour by H.E. Sayyid Salem bin Musallam Al Busaidi, Undersecretary for Human Resources Development, and on behalf of Thawani by Eng. Majid bin Fayil Al Amri, Founder and CEO of Thawani. More than 210,000 government employees and their families are expected to benefit from a wide range of exclusive offers covering key sectors such as hotels and resorts, restaurants and cafés, travel and tourism, airline tickets, and other carefully designed services tailored to the needs of employees and their families.Thawani will study the most suitable mechanism for providing a secure, user-friendly digital environment, supported by real-time tracking of offers and detailed reports to measure usage and engagement. This enhances transparency and improves the efficiency of delivery service. The agreement also enables government entities to showcase their own rewards and initiatives through the platform, giving employees the freedom to select benefits based on their needs and interests, while ensuring they receive updates on new offers easily.Additionally, the agreement includes studying the impact of these incentives on improving job performance and enhancing employee satisfaction—contributing to a better work environment and the achievement of institutional goals. H.E. Sayyid Salem bin Musallam Al Busaidi affirmed that this collaboration represents an advanced partnership between the public and private sectors in delivering digital economic services that support entrepreneurship and expand the national economic base, in line with global trends toward building a more inclusive and sustainable knowledge-based digital economy. He added that the agreement reflects Oman’s commitment to adopting cutting-edge technologies that promote economic and social development, while opening wider opportunities for SMEs and entrepreneurs to reach beneficiaries—supporting self-employment and fostering innovation. For his part, Eng. Majid bin Fayil Al Amri stated that this cooperation marks an important step toward strengthening Oman’s position within the digital economy. It reflects Thawani’s vision of developing innovative solutions that serve individuals and support the national economy. He emphasized that the shift toward a digital economy is no longer optional, but a strategic pathway for enhancing sustainable growth and raising the Sultanate’s competitiveness in regional and global markets.

Continuing its aggressive growth and innovation strategy, Thawani Pay secures Visa license to issue credit cards

News Continuing its aggressive growth and innovation strategy, Thawani Pay secures Visa license to issue credit cards Muscat, October 2025: In a landmark achievement for Oman’s fintech sector, Thawani Pay has officially become the first fintech company in the Sultanate licensed by Visa to issue credit cards, marking a new era in the nation’s digital financial evolution. The milestone was celebrated at an exclusive signing ceremony held in Muscat, attended by senior representatives from Visa and Thawani Pay The event highlighted Thawani Pay’s commitment to innovation and financial inclusion as it continues to redefine digital payment solutions in Oman. Through this licensing, Thawani Pay will soon introduce a new line of Visa-powered credit cards, providing customers with a seamless digital experience, global acceptance, and enhanced security features—fully integrated within Thawani’s smart payment platform. Speaking on the occasion, Mr. Majid Al Amri, CEO of Thawani Pay, stated, “This milestone represents a defining moment for Thawani Pay and for Oman’s fintech journey. Being licensed by Visa to issue credit cards not only positions Thawani Pay as a trusted player in the region’s digital payments landscape but also reflects our strategic vision to make financial services simpler, smarter, and more accessible. Our goal has always been to bridge innovation with inclusion—empowering individuals and businesses with digital solutions that enhance everyday life. We are proud to lead this transformation and to collaborate with Visa in shaping a future where Oman stands at the forefront of financial technology.” Nasser Bdeir, Visa’s Country Manager for Oman, commented: “Thawani Pay’s milestone marks an exciting step forward for Oman’s fintech landscape. It reflects the country’s growing appetite for digital‑first solutions and the strength of local innovation. At Visa, we’re proud to be an enabler of that momentum by helping expand access to secure, reliable, and seamless digital payments across the region.” The event also showcased the shared commitment between Thawani Pay and Visa to promote digital literacy, financial inclusion, and consumer empowerment through technology-led initiatives. The soon-to-be-launched Visa credit cards will provide users with comprehensive digital onboarding experience, allowing them to apply, manage, and monitor their credit activity seamlessly through Thawani’s mobile platform. With this milestone, Thawani Pay reinforces its position as a leading Omani fintech innovator, consistently delivering solutions that align with the Oman vision 2040 for economic diversification and technological advancement. The company’s continued collaboration with global partners such as Visa highlights its role in shaping the future of payments—where convenience, trust, and innovation converge.

Thawani Launches “Mojab Business” Oman’s First Integrated Smart Corporate Financial Card

News Thawani Launches “Mojab Business” Oman’s First Integrated Smart Corporate Financial Card Under the patronage of Sheikh Nasser bin Suleiman bin Hamad Al Harthi, Deputy President of Operations at the Oman Investment Authority, Thawani officially launched the “Mojab Business” card during the Global COMEX Technology Exhibition 2025. The card is the first fully integrated smart financial solution designed specifically for corporate management in the Sultanate of Oman. This milestone reflects the national direction toward strengthening innovative digital payment solutions and enabling organizations to manage their financial operations with high efficiency and flexibility. Mojab Business represents a breakthrough in corporate financial management, allowing organizations to issue prepaid cards through an advanced digital platform that enables real-time and transparent monitoring of expenses. The card is designed to cover a wide range of corporate spending categories, including petty cash, procurement, fuel, and government transactions. It can also be used for recurring organizational payments such as monthly subscriptions, as well as employee-related allowances such as travel and business trips. The card is easy to request and obtain through registration on the Thawani Business platform, with the option to issue multiple cards in a single request and deliver them to the organization’s designated address. The platform also empowers organizations with full control over all cards, including the ability to assign each card to a specific user, monitor payments instantly through the app, and replace or top up cards directly from the corporate wallet. Among its key features is that the card operates independently and is not linked to any bank account, offering an added layer of financial security and isolation. Additionally, all essential card data is securely stored and does not appear on the physical card itself. Sensitive details are accessible only through the Thawani app by the assigned user, ensuring enhanced privacy and reliability. On this occasion, Sheikh Nasser bin Suleiman bin Hamad Al Harthi, Deputy President of Operations at the Oman Investment Authority, stated:“I am pleased to sponsor the launch of the Mojab Business card, which represents a significant addition to the digital financial services ecosystem in Oman. This innovation reflects the progress of the fintech sector and strengthens the role of organizations in adopting smart solutions to manage their financial operations efficiently and flexibly. We are confident that this initiative will support the digital transformation goals of Oman Vision 2040 and offer Omani institutions an advanced tool that enhances their competitiveness and aligns with the needs of a modern economy.” Engineer Majid Al Amri, CEO of Thawani, affirmed that the launch of Mojab Business marks an important milestone in advancing digital financial services in Oman. He noted that the initiative aligns closely with the priorities of Oman Vision 2040, which emphasizes digital transformation and strengthening the knowledge-based economy. He added:“At Thawani, we believe that fintech is a true enabler for organizations. Our focus is to deliver practical, secure solutions that help institutions manage their resources efficiently and flexibly enhancing their competitiveness and supporting the national direction toward a diversified and sustainable economy.” The launch of the Mojab Business card underscores Thawani’s commitment to its pioneering role in digital payment innovation and in developing Oman’s financial infrastructure. It equips institutions with modern tools for more effective and flexible financial management, reinforcing their position within the national and regional economic landscape.

Digital Empowerment: Thawani Pay and Ominvest Unveil ‘Ominvest Plus’ for Enhanced Employee Lifestyle Benefits

News Digital Empowerment: Thawani Pay and Ominvest Unveil ‘Ominvest Plus’ for Enhanced Employee Lifestyle Benefits Muscat, 30 Jun 2025: In alignment with its strategic vision to invest in the well-being of its human capital and foster meaningful private-sector partnerships, Thawani Pay has signed a strategic agreement with Oman International Development & Investment Company (Ominvest) to launch the “Ominvest Plus” initiative – an exclusive discount and offers platform tailored for Ominvest employees and their families. The agreement was signed by Majid Al Amri, Founder and CEO of Thawani Pay, and Abdulaziz Al Balushi, Group CEO of Ominvest, marking a significant step forward in employee-focused benefits under Thawani’s “Sama” corporate offers platform. The “Ominvest Plus” platform unlocks a curated selection of offers across diverse lifestyle categories, including restaurants, hotels, wellness services, and automotive care. Designed to provide exceptional convenience, the card enables users to redeem unlimited offers through the Thawani app, with the flexibility to complete transactions via the app or through other preferred payment methods. The platform will be available exclusively to Ominvest employees and their families, ensuring a seamless and rewarding experience integrated into their everyday lives. In this context, Majid Al Amri, CEO of Thawani Pay said: “At Thawani, our mission is to lead the fintech sector by delivering smart, simple, and secure payment services today’s launch of the ‘Ominvest Plus’ exemplifies this commitment. By bringing exclusive lifestyle benefits directly to Ominvest employees and their families through our Sama platform, we’re not only enhancing convenience but also redefining how fintech innovations can uplift human capital. This partnership underscores our belief that when technology, purpose, and care come together, we create ecosystems that drive real impact.” Commenting on the partnership, AbdulAziz Al Balushi, Group CEO of Ominvest said: “At Ominvest, we continuously seek opportunities to create synergies across our diverse group companies and leverage cutting-edge technology to enhance value. ‘Ominvest Plus’ is a prime example of how we integrate innovation into our strategy to benefit our most valuable asset—our people. This collaboration with Thawani not only introduces tangible lifestyle benefits for our employees and their families but also reinforces our commitment to a tech-driven future and fostering a connected ecosystem within the Ominvest group. This collaboration with Thawani Pay aligns perfectly with our vision of building a future-ready enterprise.” Waleed Al Yarubi, Chief People, Corporate Communication and Sustainability Officer, added: “This initiative is a testament to Ominvest’s unwavering commitment to cultivating a thriving, people-first culture. This initiative is strategically aligned with our broader goals of sustainability and ESG, demonstrating our commitment to the well-being and growth of our human capital. By empowering our employees with smart, lifestyle-enhancing solutions, we are not only increasing engagement and retention but also building a more resilient and impactful organization from within.” This initiative underscores Thawani Pay’s forward-looking approach to innovation and its role as a catalyst for transforming workplace experiences across the private sector. By aligning with institutions such as Ominvest, Thawani is helping shape dynamic and progressive work environments that prioritize employee well-being. Through thoughtful, tech-driven collaborations, the company continues to redefine how organizations can uplift their teams by offering smart benefits that are both practical and inspiring. As Thawani Pay continues to expand its corporate solutions and deepen its engagement with key stakeholders, it remains steadfast in its mission to build value-driven ecosystems where innovation and human impact go hand in hand. The launch of “Ominvest Plus” stands as a testament to this vision by delivering meaningful benefits through collaboration, technology, and purpose.

HH Sayyid Bilarab bin Haitham al Said, visits Thawani Technologies

News HH Sayyid Bilarab bin Haitham al Said, visits Thawani Technologies HH Sayyid Bilarab bin Haitham Al Said, Honorary President of the Programme of Omani Promising Startups (POPS), visited “Thawani Technologies”, the first licensed financial technology company in the Sultanate of Oman. The visit comes as part of a series of visits aimed at motivating promising startups, understanding their aspirations, and enhancing their role in the national economy. During the visit, HH Sayyid Bilarab toured the facilities of “Thawani”, which was established in 2016 and has successfully introduced innovative payment solutions that meet local market demands while supporting national digital transformation efforts under Oman Vision 2040. The company showcased its key achievements in deploying advanced technologies, including smartphone solutions, facial and palm biometric payment systems, artificial intelligence (AI), deep learning, and secure payment cards. It also highlighted its notable local and international accomplishments, such as winning the Innovation Unit Award for Entrepreneurship in 2020 and the Best FinTech Company in the Middle East Award in 2024. During the meeting with HH Sayyid Bilarab, the company’s specialists presented their regional expansion plans, which include entering regional and international markets to strengthen the presence of Omani startups abroad. HH Sayyid Bilarab lauded the company’s successes in leveraging modern technologies to enhance digital payment and collection systems, emphasizing the importance of startups continuing to develop their capabilities and keeping pace with global innovations. Accompanying HH Sayyid Bilarab during the visit were Eng. Said bin Hamoud Al Maawali, Minister of Transport, Communications, and Information Technology; Dr. Saif bin Abdullah Al Haddabi, Undersecretary of the Ministry of Higher Education, Research, and Innovation for Research and Innovation; Eng. Said bin Abdullah Al Mantheri, CEO of Oman Information and Communications Technology Group (ITHCA); and members of the Supervisory Committee of the Programme of Omani Promising Startups (POPS).

For the Second Consecutive Year, Thawani Technologies is Listed in Forbes’ Top 50 Fintech Companies in the Middle East, Advancing Four Ranks This Year

News For the Second Consecutive Year, Thawani Technologies is Listed in Forbes’ Top 50 Fintech Companies in the Middle East, Advancing Four Ranks This Year In a new achievement reflecting the continuous progress of the fintech sector in the Sultanate of Oman, Thawani Technologies has been listed for the second consecutive year in Forbes Middle East’s ranking of the Top 50 Fintech Companies in the Middle East for 2025. The company has made remarkable progress, advancing to rank 36, after being ranked 40 in 2024. The Forbes Middle East ranking is a key benchmark for evaluating the leading fintech companies in the region. It is based on multiple criteria, including funding value, digital transaction volume, app downloads, user activity, impact on consumers and businesses, geographic expansion, and growth rates. Eng. Majid Al Amri, CEO of Thawani Technologies, expressed his pride in this achievement, stating:“Our improved ranking in Forbes for the second consecutive year reflects our ongoing commitment to delivering innovative financial solutions that meet market needs and drive digital transformation in Oman. This achievement is not just for Thawani but for the entire fintech sector in the Sultanate. It is a testament to our ability to compete and excel at the regional level.” He added:“We remain committed to developing and delivering advanced digital financial solutions that enhance financial inclusion in Oman. This international recognition motivates us to continue innovating and expanding our services in alignment with Oman Vision 2040, which aims to build a diverse and advanced digital economy.” This accomplishment highlights Oman’s leading role in the fintech industry, as the country strives to foster innovation and develop digital infrastructure to support the national economy. Several initiatives have been launched to boost fintech, including: Developing a regulatory sandbox to support innovative financial products and services, Working on an open banking strategy and establishing a dedicated framework to enhance competition and innovation in financial services. These efforts aim to increase financial inclusion, improve service efficiency, and contribute to economic growth. This recognition is expected to attract more investments into the sector and strengthen Oman’s position as a regional fintech hub. Thawani Technologies continues its mission of providing cutting-edge digital financial solutions, leveraging advanced technologies to meet customer needs and promote financial inclusion in Oman. This achievement serves as additional motivation for the company to pursue innovation and expand its services in the future.

Thawani Technologies continues to bring contactless pay to the forefront in Oman with Visa partnership

News Thawani Technologies continues to bring contactless pay to the forefront in Oman with Visa partnership Always at the forefront of providing innovative and customer-centric financial technology (Fintech) payment solutions, Thawani Technologies (Thawani Pay) has recently received license from Visa, a global leader in payments. The license allows Thawani to issue Visa Prepaid Card, which is going to offer a branded, convenient, and secure cardholder experience, including Thawani brand-associated exclusive benefits. By adding this value proposition to its existing portfolio of digital payment solutions, Thawani further revamps the payment ecosystem and facilitates financial inclusion. “We are proud to have successfully obtained this prestigious license from Visa, a renowned global leader in digital payments, enabling Thawani Pay to start issuing its own branded virtual and physical prepaid cards. This collaboration underscores our commitment to driving innovation and financial inclusion in Oman. We continue to disrupt the financial services landscape by providing customers with greater control and accessibility over their finances,” said Majid Al Amiri, Founder and Chief Executive Officer of Thawani Technologies in Oman. Manish Gautam, Visa’s Country Manager for Oman, said, “We are delighted to have Thawani Technology join our mission to empower more consumers with innovative, secure digital payment solutions. At Visa, we are committed to fostering an environment that promotes an inclusive digital economy in the Sultanate, and this partnership with Thawani Technologies is a significant move in that direction.” Founded in 2016, Thawani Technologies is an Omani company specialising in providing smart payment solutions while holding a global certificate in card security. Licensed by the Central Bank of Oman, the company has been providing innovative payment solutions in financial technology to expedite payments processes, improve user experiences, and make payments safer, faster, and easier. In addition to the basic payments system, Thawani Technologies provides innovative payment solutions to meet the needs and challenges institutions face. The company also provides services through its platform to pay bills, top-up credit, pay tuition fees, and social insurance. The company recently launched the updated version of its App, offering new products and significant improvements to its portfolio of services.

Liva Insurance Partners with Thawani Pay to Provide Third Party Insurance to Thawani App Users

News Liva Insurance Partners with Thawani Pay to Provide Third Party Insurance to Thawani App Users  Liva Insurance, the leading insurance provider in the region, has partnered with Thawani Pay to provide elevated customer experiences. The partnership will involve launching third-party motor insurance product on the Thawani App, with plans to include comprehensive insurance offerings in the future. In an official ceremony held yesterday at the Liva Insurance Head Office, an agreement was signed by Hanaa Al Hinai, CEO of Liva Insurance, and Majid Al Amri, Founder & CEO of Thawani Pay, in the presence of key personnel from both parties. This collaboration underlies the shared commitment of both companies to harness technology to enhance the customer experience by setting new standards of accessibility and convenience in the insurance sector, paving the way for a more digitally enabled future. Speaking on the partnership, Hanaa Al Hinai, CEO of Liva Insurance said: “We aspire to become the most technologically adapt insurer, delivering unparalleled customer experiences and innovative products through cutting-edge digital solutions. Partnering with Thawani aligns perfectly with this goal, as they share our commitment to innovation and customer-centricity. We continuously strive to streamline and enhance the policy purchase process, offering customers a seamless and flexible experience.” Majid Al Amri, Founder & CEO of Thawani Pay, stated, “Thawani has been at the forefront of innovation in Oman, collaborating with industry leaders across sectors to enrich our platform and provide maximum value to our customers. With a significant market share in the insurance sector, Liva Insurance is poised to bring unparalleled benefits to our growing user base and enhance the digital adoption in the insurance sector. We are thrilled to announce this alliance with Liva Insurance, a leading insurer renowned for its multi-line insurance services, and we look forward to delivering exceptional value to our customers.” As per the agreement, Thawani customers can now easily obtain Third-Party motor insurance from Liva Insurance through Thawani Pay. The process is both fast and convenient, and can be completed in a few simple steps on the Thawani app. Both companies aim to provide digital solutions, facilitating the entire insurance transaction from the process to payment. Customers can conduct the transaction and pay via cards registered on the app or from their Thawani wallet, making the payment process smooth and hassle-free. With a focus on innovation and customer satisfaction, Liva Insurance offers a broad suite of digitally enabled, customizable solutions across all lines of insurance, underpinned by exceptional service. The company is dedicated to ensuring that customers are well prepared for the unexpected, offering tailored advice and protection across various insurance needs, because life’s better when you’re covered.

Thawani ranks among 50 most powerful fintech firms in ME by Forbes

News Thawani ranks among 50 most powerful fintech firms in ME by Forbes Thawani Technologies, an Omani company specializing in providing innovative payment solutions, has been included in the Forbes Middle East Fintech 50 list.   The list features the top players that are revolutionizing the financial technology landscape, spanning digital payment companies, open banking platforms, and apps for investments, savings and lending.  Egypt is the most represented country with 13 companies, followed by the UAE and Saudi Arabia with 11 each. The only Omani company on the 2024 list, Thawani secured the 40th position.  Majid al Amri, founder and CEO of Thawani Technologies, stated that the company’s inclusion in the top 50 fintech list confirms its continuous efforts and dedication to developing financial technology services in Oman and the Middle East.  “It serves as a culmination of a successful journey as the first financial technology company in Oman to provide smart, innovative, easy and fast payment services in various financial sectors, serving both businesses and individuals, to ensure access to the largest number of beneficiaries of modern financial technologies,” he said.  Amri explained that the listing confirms the prominent role played by the company in driving digital transformation in financial services in the region, through its smart applications that facilitate financial transactions and provide secure and fast solutions for all users and merchants.  Thawani Technologies has become the leading electronic platform for completing financial transactions in Oman, in addition to obtaining the first license from Central Bank of Oman for payment services. It has contributed to shaping regulatory legislations for the financial technology sector in the sultanate, supporting and enabling startups and medium-sized companies to enter the financial technology sector.

Oman Hockey and Thawani Unveil Groundbreaking Ticketing Platform

News Oman Hockey and Thawani Unveil Groundbreaking Ticketing Platform for FIH Hockey 5s World Cup and Olympic Qualifiers Oman Hockey is delighted to announce a brand new ticketing platform for the FIH Hockey 5s World Cup and the field hockey Olympic Qualifiers, scheduled for this January in Muscat. The collaboration with Thawani, sees Oman’s first-ever ticketing-specific website and this pioneering initiative marks a significant milestone for Oman. Developed by the innovative team at Thawani, the new ticketing platform promises to revolutionise the way fans engage with and attend events in Oman offering a convenient and efficient way for spectators to purchase tickets. Thawani, known for its innovative solutions in the digital payment landscape, brings its expertise to create a secure, user-friendly and efficient ticketing system. This collaboration underscores the commitment of both Oman Hockey and Thawani to elevate the sporting experience for fans and promote the growth of field hockey in Oman. “The collaboration between Oman Hockey and Thawani represents a major leap forward for the sports and events community in Oman. We are delighted to introduce Oman’s first ticketing-specific website which will used for the first time for the FIH Hockey 5s World Cup and the Olympic Qualifiers,” said Dr Marwan Al Juma, Chairman of Oman Hockey Association “We are proud to partner with Oman Hockey to launch this groundbreaking ticketing platform for the FIH Hockey 5s World Cup and Olympic Qualifiers. Thawani is committed to leveraging technology to enhance fan engagement and create unforgettable experiences.” Majid Alamri -Thawani CEO The FIH Hockey 5s World Cup, a first-ever event of its kind, will showcase Oman’s men’s and women’s national hockey teams as they compete on the international stage. The tournament is set to captivate audiences with thrilling matches and fierce competition as hockey comes to Oman this January with the Olympic Qualifiers also taking place.